The Big Love Approach: Real Raw and Rooted in Regeneration

Let’s be honest - the wellness industry has become a minefield of quick fixes and empty promises. Scroll through social media and you’ll find endless “miracle” solutions - from expensive supplements with outlandish claims to biohacking trends that promise to optimise your biology overnight. There’s always a new superfood, a must-try therapy or a revolutionary practice that claims to hold the key to perfect health and happiness.

At The Big Love Retreats, we’re calling time on the BS.

We’re not interested in selling you shortcuts or superficial solutions. We believe true wellbeing isn’t found in a pill, a protocol or a perfectly curated Instagram feed. It’s found in the messy, beautiful, imperfect journey of being human - in real connection, in nature’s rhythms and in practices that nourish rather than deplete.

Wellness Without the Nonsense

The modern wellness industry often feels more like a cult than a movement towards genuine health. It’s become obsessed with longevity, performance and perfection - pushing the idea that with enough discipline (and the right products), you can hack your way to an idealised version of yourself.

But here’s the truth: you don’t need to live to 150 to live well. You don’t need to punish your body with extreme detoxes or restrictive routines. And you certainly don’t need to spend a fortune on the latest wellness trend to feel healthy and whole.

At The Big Love, we strip away the noise and focus on what actually matters - connection, presence and a deep respect for the body’s innate wisdom.

What We Don’t Believe In

Longevity as a Lifestyle Cult

The obsession with “living forever” has turned wellness into a fear-driven race against time. But life isn’t about counting years - it’s about making the years count. We’re not here to help you extend your lifespan at all costs. We’re here to help you live fully, deeply and authentically right now.

Juice Cleanses as Redemption

The idea that you need to “purify” yourself through extreme detoxes is not only unnecessary but often harmful. Your body is already equipped with an incredible detoxification system - your liver, kidneys and lymphatic system work tirelessly to keep you balanced. Instead of punishing cleanses, we focus on gentle nourishment - real food, rest and movement that supports rather than strains.

Supplements That Promise Nirvana

There’s no capsule that can replace a life well-lived. While supplements have their place, they’re often marketed as magic bullets for stress, fatigue and emotional wellbeing. We believe in getting to the root - in addressing lifestyle, environment and mindset before reaching for a quick fix.

Vague Vibes Without Depth

Spirituality and energy work are powerful tools - but only when approached with integrity. We don’t do surface-level “good vibes only” culture. We honour ancient traditions without appropriating them, and we create space for the full spectrum of human experience - the light, the shadow and everything in between.

What We Do Believe In

Regeneration Not Just Relaxation

Most retreats focus on escape - a temporary break from reality where you can unwind before returning to the same old patterns. We go deeper. Our retreats are designed to help you reconnect with yourself, clarify what truly matters and return home with practical tools to sustain real change.

Wild Nature as Medicine

There’s no substitute for time spent in nature. Our retreats take place in landscapes that awaken the senses - ancient forests, rugged coastlines and open skies. This isn’t just about pretty views; it’s about remembering our place in the web of life and tapping into nature’s restorative power.

Community Over Competition

Wellness culture often feels isolating - it’s all about individual optimisation and personal achievement. We believe healing happens in relationships. Our retreats foster genuine connection, where masks can be dropped and real stories can be shared without judgement.

Storytelling as Healing

We’re wired for stories. Around the fire, in shared circles and through creative expression, we rediscover the power of our own narratives. This isn’t about performative sharing - it’s about being witnessed, heard and reminded that none of us are alone in our struggles.

Bold Integrity

We don’t do fluffy positivity or watered-down truths. We ask hard questions. We challenge old patterns. We create spaces where real transformation can happen - not because we’re telling you what to do, but because we’re helping you remember your own wisdom.

This Isn’t Just Another Retreat - It’s a Homecoming

If you’re tired of wellness that feels like just another performance, if you’re exhausted by the pressure to constantly “optimise” yourself, if you’re craving something real - this is your invitation.

The Big Love isn’t about following a set of rules or achieving some idealised state of enlightenment. It’s about coming home to yourself - to your body, your intuition and your capacity for joy. It’s about remembering that health isn’t something you have to earn through deprivation or extreme discipline. It’s your birthright.

This is wellness with roots. This is The Big Love.

Ready to step into a different kind of wellbeing? Join us.

P.S. Curious how this applies to global systems? See our critique of the Global Wellness Institute’s longevity obsession next week.